Dazia Rice learned firsthand that confidence, grit, and smart marketing go a long way. When she launched Rice Consulting Co. in 2018, she earned just $25. Determined to stand out in a competitive market, she invested in a downtown Greenville billboard declaring her company “Greenville’s Top Consulting Company.”
The bold move worked. Calls poured in, her client base expanded and the business quickly gained momentum through word of mouth and a reputation for excellence.
When COVID hit, Rice saw opportunity where others saw uncertainty. “People wanted to start their own businesses and began contacting me,” she said. As entrepreneurship surged, so did demand for her services.
Today, Rice has worked with more than 200 entrepreneurs. She specializes in startups, credit repair, taxes, and website development. Rice Consulting Co. is a “one-stop shop for entrepreneurs,” built on faith, determination, and a mission to help others turn dreams into successful businesses.