July–August, 2026
Beech Mountain Blackberry Jam Celebration
Head to the highest town in the eastern US for Blackberry Jam at Beech Mountain Resort. Ticketed concerts include Joe Russo’s Almost Dead, Turnpike Troubadours, and Lord Huron. Free live music is on tap Saturday afternoons at the mountaintop 5,506’ Skybar and Sunday evenings at Top of the Beech Inn.
1007 Beech Mountain Pkwy., Beech Mountain, NC. July & Aug.; check online for schedule and prices. beechmountainresort.com
June 25–July 12, 2026
Beehive: The ’60s Musical
A tribute to the women who left their indelible mark on the 1960s music scene, this musical will lift your spirits and get your toes tapping. Prepare to be swept away by the energy behind the timeless tunes of the likes of Aretha Franklin, The Supremes, the Shirelles, and Janis Joplin.
Centre Stage, 501 River St., Greenville. June 25–July 12, Thurs.–Sat., 7:30pm; Sun., 3pm. Tickets start at $36.50. centrestage.org
July 2, 2026
Fireworks at Unity Park
Presented by Clemson MBA, this Independence Day celebration returns to 60-acre Unity Park for America’s 250th anniversary. Arrive early to stake out a good spot to spread your blanket and bring a picnic to enjoy (no alcohol permitted) while you wait for the dazzling fireworks display at 9:30pm.
Unity Park, 320 S. Hudson St., Greenville. July 2, Thurs., 6–10pm. Free. greenvillesc.gov/2006/Clemson-MBA-Fireworks-on-the-Fourth
Wednesdays and Saturdays in July
Hartness Farmstand
Located in the Hartness community on Greenville’s Eastside, this farmstand features organically grown produce harvested from the community’s on-site farm. Drop by the stand in the breezeway at the Village Center to purchase fresh greens, vegetables, herbs, and eggs. (Note that the farmstand accepts credit and debit cards only.)
2000 Society St., Greenville. July, Wed., 4–6pm and Sat., 9am–noon. hartnessliving.com/hartness-farm
July 7, 2026
An Evening with Harry Connick Jr.
Winner of three Grammy Awards and two Emmys, singer, pianist, composer, and actor Harry Connick Jr. has sold over 30 million records worldwide. Snag tickets to this one-night concert at the Peace Center to hear the New Orleans native reprise his jazz stylings and romantic ballads.
Peace Center, 300 S. Main St., Greenville. July 7, Tues., 7:30pm. Tickets start at $82.50. peacecenter.org
July 8, 11 & 29, 2026
Greenville Triumph
Kick off July by taking the family to watch the Triumph play on their brand-new field, GE Vernova Park at BridgeWay Station. This month, Greenville’s pro soccer USL League One team takes on the Sarasota Paradise, the Richmond Kickers, and AC Boise at home.
GE Vernova Stadium, 1000 Via Corso Ave., Simpsonville. July 8, 11 & 29, 7pm. Tickets start at $17. greenvilletriumph.com
July 8, 2026
Topsoil Tomato Dinner
Don’t sleep on this one, especially if you’re a lover of juicy summer tomatoes. Part of Topsoil restaurant’s Plant-Based Dinner Series, the ever-popular Tomato Dinner features vegan five courses, all starring a rainbow of tomato varieties from the Michelin-recommended restaurant’s own farm.
Topsoil Kitchen and Market, 13 S. Main St., Travelers Rest. July 8, Wed., 6:30pm. $113.89. topsoilrestaurant.com
July 9-25, 2026
Upstate Shakespeare Festival
The alfresco fun continues in Falls Park in July as The Warehouse Theatre presents The Two Noble Kinsmen, its second show in the Upstate Shakespeare Festival. Bring a blanket and see whether love triumphs over friendship as two cousins vie for the hand of the same woman in ancient Greece.
Falls Park on the Reedy, downtown Greenville. July 9–25, Thurs.–Sun., 7pm. Free. warehousetheatre.com/shows/upstate-shakespeare-festival
July 9-19, 2026
South Carolina Peach Festival
Surpassing Georgia—the so-called Peach State—in the fruit’s production, South Carolina pays homage to the juicy summer treat at this annual festival in Gaffney. The main events take place the weekend of July 17–18 and include live music, vendors, carnival rides, and the Peach Parade (Saturday).
Various locations in Gaffney, SC. July 9–19, Wed.–Sat., times vary. Free admission ($35 for Peach Jam concert tickets). southcarolinapeachfest.com
July 9, 16, 23 & 30
Piedmont Natural Gas Downtown Alive
Summer brings free concerts to NOMA Square, a melodious way to get a jump on the weekend. From country to classic rock, you’ll hear a new band each week while you enjoy food truck fare from a variety of vendors. Proceeds benefit Greenville’s Metropolitan Arts Council.
NOMA Square, 220 N. Main St., Greenville. July 9, 16, 23 & 30, Thurs., 5:30–8:30pm. Free. events.greenvillesc.gov/1321/PNG-Downtown-Alive
July 10-12, 2026
Ride to End ALZ
Pick your distance on this benefit ride that aims to eliminate Alzheimer’s Disease. Avid cyclists can go the 257-mile distance from Greenville to Charleston, while less ambitious riders can choose the Half Tour option (136 miles). Either way, you’re taking to two wheels for a great cause.
Ride begins at Heritage Park, 861 S.E. Main St., Simpsonville. July 10–12, Fri.–Sun. $750 fundraising minimum. alz.org/ridesc
July 16, 2026
Village Quench
If a Tour de France-inspired evening of French cuisine, fine wines, and craft cocktails overlooking the Blue Ridge Mountains sounds idyllic, come to this annual fundraiser for the Village Wrench. Under the umbrella of Mill Village Ministries, Village Wrench connects the Greenville community through bicycle repair, educational empowerment, and upward mobility.
Hotel Domestique, 10 Road of Vines, Travelers Rest. July 16, Thurs., 6:30pm. $175. villagequench.org
July 17-26, 2026
Beaufort Water Festival
Beaufort, South Carolina’s premier annual festival kicks off with an arts and crafts market on Friday, and continues with new entertainment daily. A river rally, a Lowcountry supper, a bed race, a kid’s toad-fishing tournament, a host of concerts, and more make for ten days of family fun.
Waterfront Park, Bay St., and other locations, Beaufort, SC. July 17–26, daily, times vary. Free admission (prices vary for ticketed events). bftwaterfestival.com
July 17, 2026
The Summer Shake Up
A prelude to the euphoria festival in the fall, this is the ultimate summer party. Sample seasonal bites by a dynamic mix of talented chefs and sip on refreshing cocktails while the Night Owls spin a soundtrack that will make you glad you wore your dancing shoes.
Zen, 924 S. Main St., Greenville. July 17, Fri., 7–10pm. $95. euphoriagreenville.com
July 18, 2026
Summer Harvest Dinner
Chef Taylor Montgomery (late of Urban Wren) and his wife, Fran, devote themselves to rescuing animals and sustaining the land on their farm in Western North Carolina. Monthly tasting dinners (May–October) treat diners to a five-course feast—paired with wines—that highlights the farm’s just-picked organic produce.
Montgomery Sky Farm, 340 Turkey Creek Rd., Leicester, NC. July 18, Sat., 6pm. $225. montgomeryskyfarm.com
July 22-25, 2026
Greenville Fashion Week
If you’ve been wanting to step up your style, put Greenville Fashion Week on your agenda. Events shine a light on the city’s fashion industry by presenting emerging designers, models, and makeup artists in two nights of runway shows, among other fashion-forward happenings.
Various locations in Greenville. July 22–25, times and prices vary for individual events. gvlfashionweek.com
July 25, 2026
Sweetgrass Festival
This annual event celebrates the sweetgrass basket, which, since 2006, has been South Carolina’s Official Art Craft. Meet sweetgrass basket weavers and learn how this generational art form has been passed down through Gullah Geechee families in the Lowcounty. This is your opportunity to purchase baskets from master artisans.
Memorial Waterfront Park, 99 Harry M. Hallman Jr. Blvd, Mount Pleasant. July 25, Sat., 10am–3pm. Free. experiencemountpleasant.com/events/sweetgrass-festival
July 25, 2026
Tomato Sandwich Taste-Off
Local chefs create their best version of a tomato sandwich at the Travelers Rest Farmers Market’s annual fundraiser. Here, participants compete for bragging rights—and the Big Tomato trophy. The winner depends on the people’s choice, so be sure to sample all the entries and cast your vote.
Trailblazer Park, 235 Trailblazer Dr., Travelers Rest. July 25, Sat., 9–11:30am. Check website for tickets. travelersrestfarmersmarket.com/events
July 28-Aug 2, 2026
Spamalot
If you missed Spamalot the first time it hit the Peace Center, don’t pass up this new revival, direct from Broadway. A hilariously irreverent parody of the Arthurian legend, the musical features lyrics by Eric Idle, as well as gallant knights, flying cows, and the Lady of the Lake.
Peace Center, 300 S. Main St., Greenville. July 28–Aug. 2, Tues.–Sun., times vary. Tickets start at $71.50. peacecenter.org
July 29-Aug 9, 2026
SC New Play Festival
For its fifth year, the festival will present three new plays, along with the world premiere of The House I Live In: Josh White’s America. Inspired by the story of the Greenville-born bluesman who rose to fame in the 1930s and 40s, the musical will take place in the Cristal Palace, an antique Speigeltent.
Various locations in Greenville. July 29–Aug. 9, times vary. Tickets start at $35. southcarolinanewplayfestival.org
